The real question is, what does this company do that requires a blockchain?
Is the company planning on being a content creator? Or are they going to use the blockchain as a database like Splinterlands?
If their idea is to use reward pool as a source of revenue, then it might be better for them to not be here at all. Any "business" that relies on the reward pool is not a business. At least, not one that brings value into the ecosystem.
Some of the most important features they need to know are that transactions on the chain are free, and they can buy as much STEEM as they need RC. Anything else is extra.