Indigood - Sustainable Jeans Dyeing by Wrangler

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Indigood

Sustainable Jeans Dyeing by Wrangler

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Jeans icon Wrangler has introduced a new dyeing process for its jeans of this year’s summer collection. The process, called Indigood, allows the company to save many millions of gallons of water every year, water polluted with dye.

Indigood is a new method of foam-dyeing jeans/cotton in which indigo is transferred unto the yarns in an oxygen-deprived environment sealed by a nitrogen.

Rather than every jeans requiring multiple gallons of water, Wrangler has developed a sustainable method to give your jeans the color you love so much, and pollute our planet less. 👌

The company plans to introduce the process to its other brands like Lee Jeans as well.

Link

https://europe.wrangler.com/int/indigood-sustainable-denim/


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