RE: [The-Influencer-Bandwagon] What Is An Influencer? | Do We Have Them On STEEM?
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I'm not sure there is anyone on Steem who would really register as having significant influence compared to those on YouTube and Instagram. It seems you need millions of followers to be taken seriously and get sponsored to talk about products. But they all start somewhere. I should think in many cases they are posting about what they are into and somehow acquire a big following that allows them to profit from it. Steem just doesn't have enough users for that to happen, yet, but we have other ways to earn.
I wonder what would happen if one of these big influencers decided to use Steem and push it to their followers. What the followers really care about is entertaining content, not being advertised to. If they can also be earning then that ought to be attractive. Steem is one of the few platforms that makes that possible. Otherwise it's only the people at the top of the tree who earn.
We have seen some people with big followings elsewhere join Steem, but not stick around for various reasons. Some got chased away by trolls.
Steem needs people who can bring in thousands more. That means celebrities or influencers. It may just take one to kick things off.
Steem on.
That would be really cool to see but I would probably want to see more than one influencer. I would rather have dozens of smaller influencers than only one or two really big ones. Otherwise, I'm afraid the results would be much similar to Mixer.
Mixer have signed both Ninja and Shroud and both of them have lost a ton of viewers. Shroud for instance, became a full-time Mixer streamer late in October, but only 15% of his Twitch audience in the US followed him to Mixer in November. On Twitch, Shroud enjoyed a staggering 718,000 unique US viewers per month, a figure that’s now dropped to 231,000 in November on Mixer.
It's literally the same with Pewdiepie and dlive too. It was a huge deal when Pewdiepie suddenly started to use dlive, but it doesn't seem like dlive actually benefitted much by having him. I don't think the results are close to what people first had in mind.
That being said, it definitely takes a lot of time, but I still think the move to Mixer was a superb one for the industry itself. Much like the dlive+pewdiepie deal. I believe it would've been better with a bunch of smaller people instead of the biggest one though.
I saw the pewdiepie thing didn't really do them much good. Getting a few people with thousands of fans each would give us a good base to build on. It just seems hard to get them to sign up to something new, but I hear tiktok got massive quickly. It's hard to tell where things are going as there are no precedents.