Thursday Night Live - Thinking Outside Of The Box
(Edited)
Captain Obvious: Show up everyday! Add value to people's journey! Don't give up!
We've heard it a million times...Can it b that simple to find success online?
Kinda sorta....
There is one other piece of the formula that most people overlook.
And that's thinking outside of the box!
We discuss that and about a half dozen examples of how you can think differently in business, and stick out like a sore thumb!
Hope you enjoy the talk :)
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True, 80% of success is showing up. Luck can't find you if you're not out there.
You will get the luckiest, when you put in the work...Crazy how that works lol :)
Sounds like something in the past when you actually send mail. It does make you stand out a bit. I believe you when you say that you should analyze what your competition is doing because that is where you stand out.
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Yeah a little old school tactic, sending mail, but really works well in letter your customers know you care!
Nice webinar. I really like the concept of thinking out of the box. I try to force myself to do that whenever possible :-)
It's a rough journey sometimes lol but worth it!!
Summary of the Episode:
The episode primarily focuses on innovative marketing strategies and the importance of standing out in the competitive business landscape by providing genuine value and personalized interactions to customers. The hosts discuss various methods such as personalized gestures, video messages, and email marketing tactics to enhance customer engagement and build lasting relationships. They emphasize the significance of authenticity, creativity, and consistent efforts in branding and marketing endeavors to drive success and foster customer loyalty.
Detailed Article on the Episode:
The latest episode of Jon's channel offers a wealth of insights and practical strategies for individuals and businesses aiming to elevate their marketing game and establish a distinctive brand presence. Hosted by seasoned marketers Jon G. Olson and Blaine Jones, the episode delves into a range of topics spanning from personalized gestures to video content creation and email marketing strategies.
The hosts kick off the discussion by underscoring the importance of creating a unique identity in the cluttered digital landscape, drawing inspiration from Seth Godin's concept of being a "purple cow" to attract attention. They share their involvement in projects like ClickTrack Profit, Hive Guide, HivePay, Index Token, and Listnerds, stressing the significance of resource credits, particularly Hive power, for seamless operations and rewards distribution on the Hive blockchain.
Moreover, the episode explores the power of personalization in customer interactions, with the hosts sharing examples of how they go the extra mile to create memorable experiences for their audience. From handwritten notes and stickers to personalized video messages using tools like Bonjorno, the hosts advocate for building genuine connections and standing out by offering value beyond typical marketing approaches.
The conversation extends to the realm of video content, with the hosts emphasizing its potency in conveying sincerity and authenticity to customers. They highlight the accessibility of video creation through smartphones, emphasizing its effectiveness in engaging and connecting with audiences on a deeper level. The episode urges businesses to prioritize adding value and genuinely caring for customers' success, rather than solely focusing on sales pitches, as a foundational element for fostering long-term relationships and loyalty.
Furthermore, the episode discusses the significance of email marketing as a powerful tool for customer engagement and relationship-building. The hosts stress the importance of utilizing indoctrination emails, personalized responses, and contests to incentivize audience participation and cultivate a sense of community around the brand. They advocate for regularly reviewing and refining email content to align with brand messaging and customer-centric communication, emphasizing the need for innovative approaches to differentiate oneself in the market.
In essence, the episode serves as a comprehensive guide for individuals and businesses looking to refine their marketing strategies, enhance customer engagement, and carve a distinct niche in their respective industries. By prioritizing creativity, authenticity, and continuous improvement in branding and customer interactions, the hosts offer a roadmap for success in the dynamic and competitive realm of digital marketing.
Notice: This is an AI-generated summary based on a transcript of the video. The summarization of the videos in this channel was requested/approved by the channel owner.