"I Thought It Would Be Zombies..." Comic Creation Update #27; The Revised Plan! & The Business of Making a Comic

in #comicslast year

“Everyone has a plan until they get punched in the mouth”.

This is a pretty famous quote by heavyweight boxer Mike Tyson when asked if he was concerned about his opponent's fight plan. I love making a good plan, but they never survive "first contact" with an enemy or just the changing circumstances of the outside world!

In the previous update post, I mentioned detailing a revision of plans I've previously blogged about, and here that is!

Time and Money...

The two factors that are always lacking, time & money... My initial intention was to publish the first issue of "I Thought It Would Be Zombies..." utilizing a traditional, full scale, offset printing press run. This type of printing is the most economical, but requires many copies to be printed to achieve a low cost per unit and has the greatest turnaround time.

In my pursuit of finishing up the first issue of this comic to be released at the Baltimore Comic Con on October 18th, I've overshot the date of completion I was aiming for, which a full print run would have necessitated to be manufactured in time for the show.


Each day more and more pages push closer to being totally completed. I regularly share work in progress shots through Instagram and the @appics application. It's going to be a herculean feat over the next month to wrap the creative process up, but I have it in mind that failure is not an option. (don't worry, the blue toned page up there is reserved for advertising... so this block of pages is closer to completion than it seems!)

In order to get the printed product in hand in time for the show, I'll be utilizing a smaller "print on demand" style producer with a faster turnaround time. This will give me the ability to work up until the last possible moment... which I'm going to need!

The second part of the equation is money. The funding is not as robust as I'd hoped it would be when I started setting these plans in motion a bit over a year ago. The support through Fundition has been phenomenal and I know it will continue to be so into the future! However the ongoing cryptocurrency bear market and current low values of Steem have curtailed the efficiency of donations so far. I foresee a bright future for Steem. I have not cashed out any of the donations made to "I Thought It Would Be Zombies..." to date, and do not see it being wise to do so at this time given the present market. For the time being all donations are powered up and used to curate content, much of it within the comics and art communities that this project is a part of. The Fundition Campaign will continue with the intent that these funds will be used in the future to greatly help finance and sustain this growing creative business, and support other projects on Steem as well. In the interim though, I'll be funding initial expenditures totally out of pocket which is the other prime reason for utilizing a print on demand option and more manageable print run.

For those curious, here's the shopping cart full of goodies I'm eyeing up for order when the time is right.



Most important are the comics themselves. 200 copies, and an additional 50 copies with a blank sketch cover, a popular variant in the comic market nowadays which allows people to get one of a kind collectibles by having an artist produce an original hand drawn piece on the cover of their comic! Each edition will be numbered 1/200; 1/50 etc. to lend to the collectible feel of this revised short run approach!

At the price per unit that these comics will cost to produce, it is impossible to sell them wholesale and through comic shops at an acceptable price point. That's a big reason why fundraising will continue. Beyond just recouping costs, funds are still needed to do a separate full scale print run for the mass market following these limited first editions.

Even selling the first edition comics direct at shows, at a $4.99 price point, I'll be right around break even. Profitable sales will come if people opt to also purchase some original artwork in the form of the sketch cover version or smaller and more economical sketch cards.


Those sketch cards are the next item on the shopping itinerary and will provide patrons with an additional "price point" of item to purchase that just might fit their budget better than a full blown sketch cover.

Then comes the marketing materials....



The barebones marketing items consist of a professional looking banner display, and some handout postcards as well.

Whew... that's about $1600 of stuff to get up and running at my first show. That is a lot of money to me, but it's worth it. But please, keep hitting me with those beautiful upvotes on Steem and Fundition so that I can afford to keep making "I Thought It Would Be Zombies..." bigger and better with each issue and show to come!

I plan to use what platform I establish to promote Steem and Fundition within the comics community and aim to be a living, breathing example of what can be accomplished on Steem. I think it'll make a great marketing angle both ways, bringing increased interest to the blockchain and to my comic!

With this revised plan will also come changes to the Funditon Campaign Rewards Tiers. Rest assured they'll all be for the better. I'll update the campaign in the days to follow and make those iterations the focus of the next update... this one's already run on long enough, dontchathink?

- Bryan "the Imp" Imhoff

This is an official Fundition campaign update post to help fund the publication of the independent comic "I Thought It Would Be Zombies..." meaning your votes alone can help you earn rewards like a free copy of the comic and more! For more information check out https://fundition.io/ and the prior update articles for "I Thought It Would Be Zombies..."!


@bryan-imhoff | @spottyproduction | @exploreunlimited

@steem-comic-con | @creatingcomics


Have you considered at all using the other crowd sourcing platforms as well? Wouldn’t be crypto but if you have a decent sized audience outside the crypto world it might help? 🤷🏻‍♂️ I’m also prepping for a comic con here in Los Angeles (my fourth) and I can sympathize about the costs of banners etc. I did a short print of my comics a while back and got a pretty decent price for the quality - although bulk off-set prints would’ve been significantly cheaper of course, yet I would’ve been stuck with boxes filled with comics 😂
By the way, what’s the website you screen-grabbed those sketch card and banner prices from? I’m familiar with some of the art displayed so I’m curious. Thanks!!

Posted using Partiko iOS

I’m considering KickStarter or IndieGoGo, but I really don’t have a broader following as of yet so I’m apprehensive. I also like the narrative of going full crypto on the fundraising... if it’s a success of course!

(I still have boxes of my first comic that I’ve lugged around for two moves and 15 years! They’ll be collectible someday... I swear! 😂)

There’s a number of good short run printing choices but those screen grabs are from the one I’m leaning toward.


Seems a good mix of price, turnaround, and one stop shopping!

Print on demand look very fine these days. I have friends who have made really good comics that way. I also prefer going for off-set print, but I have so much to do that I am not even close to putting a Kickstarter up...

Yeah, the print on demand quality is great nowadays. I have samples of most of the comic specializing ones here in the states, just from picking up independent books at conventions the past couple years. It’s just the economics that are limiting!
You have lots more completed pages than I do. I’m looking forward to adding a printed copy of Phill to my collection!

I hope that you would find some way in publishing your comics @bryan-imhoff it needs marketing too so that people will know about it before it comes out. I don't know anything about it but a crowdsource here in steem is the best if only the price of steem is like in the early 2018 days.

Thank you @cryptopie. I still believe in the future of Steem but I’ll keep forging ahead even without it. I hope we see that bright future so you can realize many of your goals and be a Steem success story as well!

Sup Dork?!? Enjoy the Upvote!!! Keep up with the dorky content for more love!!!


This post has been manually curated, resteemed
and gifted with some virtually delicious cake
from the @helpiecake curation team!

Much love to you from all of us at @helpie!
Keep up the great work!


Manually curated by @blewitt.

@helpie is a Community Witness.
For more information about our project,
please visit this month’s UPDATE post.

Hello! how are you? I think the plans always have a peculiarity, they get away with it and they give us a great blow. Beyond that, I know how much you have worked on this project has put your heart in it. I know you can soon print.
Have you advertised it on other social networks? That could also help.

By the way, those comics with very expensive wow.

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