Season Of The Battle Of Crypto Arenas & Watching Out For CRO Token

First of all, when I saw the crypto.com naming rights acquisition news I went speechless. This is a huge deal in the crypto history, the staple center is one of the most popular basketball arena in the world.

Few months ago FTX dropped $135 Million to acquire the naming rights of the Miami Heat’s Arena, naming it the FTX arena. Which was great because this way, every basketball fan and players will be seeing crypto related adverts. Now crypto.com is doing same with the Los Angeles Lakers’ Staple Center, this time they dwarfed the payment made by FTX with Miami Heat by dropping $700 million. That’s $300 Million away from $1 Billion.

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This partnership is the longest partnership in the crypto history because it’s a 20 year partnership. 20 years!!! Can you imagine the future of crypto in 20 years time? This is a huge sign that you are also on the right path, a lot can happen in 20 years and $700 million is a lot of money to invest in the future of crypto. The staples center is not just the stadium for the popular LA Lakers & Clippers , but also a venue for lots of events. It is an event center that host lots of prestigious events.

This partnership is already a signed deal, but haven’t been implemented fully on the arena. The parties involved in the deals have decided to unveil the center with its new name on Christmas Day, being December 25th.

What Does This Mean For Crypto Adoption

First of all I will like to commend the name of crypto exchange undergoing the partnership. The name is literally crypto.com, when FTX bought the naming rights of Miami Heat, I wondered if it was enough to advertise crypto, because when you see the name FTX at first, as a non crypto enthusiast, you think it’s just a name. But with the staples center changing the name of the arena to crypto.com arena, it pretty much tells you everything you need to know. Imagine a person who isn’t into crypto and loves going to the staples center to watch their favorite game, based on the change of name, he or she might spark interest to going to crypto.com to check it out and probably read about cryptocurrency and investing.

Every year, the staples center is used to host lots of memorable prestigious events in the world. I’m talking about the Grammys, am talking about Met Gala, Movie premiers, concerts, fight nights and so on. The number of people that flood in there every year to attend their regular events are a lot. That’s enough PR or advert for crypto.com. This is advert that enough Facebook or bill board adverts can’t buy, coupled with the fact that the deal is a 20 years old deal.

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We are going to be seeing a lot of new crypto users right now flooding the crypto.com exchange. Lately the price of CRO, the native token for crypto.com has been hitting all time highs for a while. The price is currently below $1 so it’s very affordable, I have been buying CRO for quite sometime now, but that’s because of its utility and use case. A lot can be done on Crypto.com, aside buying crypto and trading, it has a debit card and can be used to pay for your Netflix and Spotify subscription.

It’s also expected that the Singapore based company might be moving and having a branch in LA, just like FTX did in Miami. It’s just 2021 and we are seeing tremendous crypto adoption, the crypto space has hit a lot of highs in terms of price and capitalizations. Crypto.com has also been very busy in the NFT space, they have been partnering with UFC and Formula 1 to create NFTs. It’s going to be great years ahead for crypto.

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5 comments
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🏀 Amazing deal! Heard it too. But didn’t know it was for 20 years. That’s massive! Really good publicity for Crypto.com and the rest of the crypto world. Especially if the start to list Hive on it. 😋🤞🏻
Regards Thomas

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Nice one Thomas. 20 years we would be billionaires by then

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They definitely know how to market and market well. Amazing the growth they have seen just from last year alone.

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This is one of the biggest stories I've seen in a while. This is gonna normalize crypto in a big way. We've made it to the big league guys.

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