Ask Leo: How to sell online in 2024?

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This is How To sell Online in 2024

Before we start, I will like to let us know that I am still learning and I still make out time to share so that we all can learn and succeed together so here it is: To succeed and make crazy sales online, you must learn how to tie your product to your customers' hopes, dreams, desires, and fears. Your product must be seen as a perfect solution to bring them closer to their dreams and aspirations.

It must be thought of as the best solution to that troubling problem they have. Once you're able to achieve that, your sales will experience a great turnaround. But how do you achieve that? How do you wrap your product around people's dreams? It starts by understanding WHAT they WANT. Let's make an assumption here. You sell courses online. Let's assume that the most troubling aspirations of your prospect is to make 500k and be able to travel to different countries of the world.

That's what the prospect wants. Your goal should be to make the person see the POSSIBILITY of making 500k and still travel the world without any hindrance. Help the person to paint a mental picture of how this is possible within the shortest possible time. Show the person an image of you living the life of their dreams. Let them see your product as the perfect solution to their problems and watch your sales turnaround. Do you guys understand now what I'm trying to say here? Another thing to understand in life generally which may not have anything to do with the above topic but a bonus information is:

The fact that you can be friends with everyone shows that you don't know who you are. Listen, the more you know yourself, the more relatable you become, but the harder it is for you to be friends with everyone. It's like finding a partne- girlfriend or boyfriend, wife or husband. When you have a good understanding of 'you', it becomes more difficult to find a partner, but it becomes easier to identify one when you come across that person. "Man, know thyself," Aristotle said. 2024 is not a year to assume that you know; you must know that you know.