The contradiction that is Brave Rewards

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The contradiction that is Brave Rewards.

Direct from the desk of Dane Williams.




A look at Brave Rewards, the company’s data collection process and contradictory policy of forcing users to do KYC in order to withdraw BAT.

I've finally bitten the bullet and made the switch to Brave Browser.

Drawn in by the fact that it runs on the exact same code as Google Chrome, but with privacy features like ad blockers, TOR and without all of the Google trackers.

At first I was super excited about the fact I could earn BAT crypto by doing so.

But after delving a bit deeper into what's really happening, I can’t help but shake my head.

Let’s take a look at Brave Rewards and talk about why I think the system completely defeats the purpose of using a privacy focused browser in the first place.

Brave Rewards screenshot on the Brave Browser.

What are Brave Rewards?

Brave Rewards is a program developed by the company Brave Software, Inc. that rewards users of the Brave web browser for viewing advertisements.

The rewards program is designed to incentivise users to view what they call privacy-respecting ads, shown to users as notifications.

Users can earn rewards in the form of Basic Attention Tokens (BAT), a cryptocurrency, for viewing these ads.

The rewards program is intended to provide a new revenue stream for content creators and to give users a way to support them financially without having to share their personal data with advertisers.

But there is more to the story here.

Do I need to give Brave my data to earn BAT?

According to Brave Software, the rewards program does not require users to share any personal data in order to earn Basic Attention Tokens (BAT).

However, the entire premise of opening yourself up to advertisers on a privacy focused browser is still at best, super contradictory.

Brave Rewards selects private ads to display to you based on your browsing activity, but this matching occurs only on your device and no personal data is sent to Brave's servers.

An anonymous accounting process is used to confirm ad event activity and protect your personal details, while also ensuring that you receive rewards for your attention.

This means that both Brave and the advertisers are unaware of your identity and what you are viewing online.

However, the entire premise of opening yourself up to advertisers on a self-proclaimed privacy focused browser is contradictory at best.

And downright dodgy at worst.

Do I have to do KYC to withdraw BAT from Brave Rewards?

Brave makes themselves out to be different from Google.

To be all about privacy and not intrude on your private life.

But the reality is that Brave Software Inc are nothing more than a registered company like Google, also with regulators and governments to appease.

In order to withdraw the BAT tokens that you’ve earned, supposedly from viewing privacy-respecting ads... Yes, you have to do KYC.

Thus defeating the entire purpose of using the Brave browser itself in the first place.

So Brave’s ethos of being privacy focused is all good and well.

But they’re a company and a company still has to make money in order to survive.

They obviously aren’t paying you 100% of what they’re receiving from advertisers and they’re selling out their users by doing it in a completely traceable manner.

Into KYC only accounts and using a shitty pre-mined token that they remain in full control of distributing.

Final thoughts on the contradiction that is Brave Rewards

Put simply, if you’re using Brave for its privacy focused ethos, but happy to KYC in order for Brave Software Inc to pay you pennies for viewing what they spin as privacy-respecting ads…

…then you’re an idiot.

In saying that, I certainly have nothing against them or anyone who chooses to go down this path.

But just don't pretend you haven't sold out your ethos of permissionless money for a few bucks.

Best of probabilities to you.

Posted Using LeoFinance Beta



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87 comments
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Brave does suck in regards to their tokenomics.

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I found a post where the author will trade your BAT (Brave's Basic Attention Token) for HIVE or BCH (Bitcoin Cash) for two-thirds (2/3) of its worth, so that you don't have to register to Brave's third-party exchange partners to withdraw your earned BAT. 🤓 The post is at https://ecency.com/@whywhy/make-money-from-brave-ads-without-uphold. 😏 !PIZZA !LOLZ

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Yes, he is a good Baby! I have a feeling that my BAT keeps disappearing from my wallet, it doesnt seem to increase much each month! !LOL

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Maybe it's because you have Auto-Contribute enabled on your Brave Rewards Settings that makes your BAT disappear from your Brave Wallet. 🤔 If that's the case, then you can see to whom, when, and how much you contributed to each of the Brave Verified Sites that you visited for every month you have used Brave Browser. 🤓

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(Edited)

I think maybe I didn't "claim" my tokens on time some months. I don't like tricks like this or non-freely trading tokens. Therefore Brave, Presearch and any othe gimmicks I will kick to the touch this year.

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Yeah, I think it's probably the auto-contribute setting.

I have a feeling that it is automatically ticked so they were just giving away what you were earning without noticing.


Presearch and any other gimmicks I will kick to the touch this year.

I haven't gone down the presearch rabbit hole yet.

Not worth it?

Posted Using LeoFinance Beta

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Presearch requires around 3 years of using the service to build up enough to withdraw and then the gas fees are gonna take a large slice. I dont know anyone who withdrew any PRE until now..

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Some say that you can run a node on that search engine network so that you can earn tokens faster and reach the minimum payout amount more quickly, but then you will have to invest money (plus time and effort) for it. 🤯😅 !PIZZA !LOLZ

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Yes, I wouldnt run on my home network but could be ok for a hosted solution. But if the tokenomics are so closed, im not sure I want to do that. !PIZZA

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Since renting a cloud host is cheap nowadays, it's actually more of the time and effort you will need to put that needs more consideration. 🤓 !PGM

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(Edited)

Maybe you want to try the Bold Browser, which is a fork of Brave Browser without ads or tokens. 🤔 Its name used to be "Braver Browser", but was changed due to the fact that its name is too similar to Brave Browser. 🤓

It doesn't have an official website, and the project exists only on #GitHub. 🤯

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Lol at the 'Braver' Browser!

Oh this is juicy...

Bold Browser Tweet.

Posted Using LeoFinance Beta

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I think it would be beneficial for the project if they have their own official website (not just a git page and a social media account). 🤔

Thanks for the reply. 😀 Have some !PIZZA with !LOLZ! 😁

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Does that mean that you haven't seen the button for claiming your BAT rewards whenever you use Brave Browser? 🤔 You are right about the need for a feature on the app that allows you to automatically claim your BAT rewards (or at least make the notice that you have rewards to claim more visible), and probably remove the need to remove the CAPTCHA when claiming the tokens. 🤓

Have some !PIZZA with !LOLZ for today! 😁

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It hasnt been my main focus! !LOL

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I didn't say that you use Brave Browser because of the BAT rewards. 😅 I just talked about the reward autoclaim feature that you implied is needed when you said that you haven't manually claimed your token rewards for months. 🤓 !CTP

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Yes I agree, I think its crazy that you need to manually claim them though. !CTP

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You wouldn't need to worry about claiming tokens if there is none, just like when you use the fork of Brave Browser named Bold Browser. 😅

Have some !PIZZA with !LOLZ for today! 😁

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Thanks for the tip. I will check it out! !PIZZA

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You can also publish a Hive post about Bold Browser after you have tried that app. 🤓 !PIZZA

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!LOL I will add it to my list..

Do you have any suggestions how to beat this line up??

https://splintertools.io/battle/sl_cf097920b1c083a09d8a693784dd34fe?player=mypathtofire&cards=439,376,372,379,371,188,336

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Seeing how that team's lineup relies heavily on Speed and Damage, I suggest using a lineup with the True Aim, Strengthen, and Armor Abilities. 🤓 !LUV !CTP

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Even with the pierce ability? Would you focus on the sneak or tank?

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What do you mean with the "focus on the sneak or tank"? 🤯 !CTP

Please note that the topic of our conversation here is already far from that of the original post. 😅

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You can target monsters that attack the rear (sneak) or focus directly on the tank. !CTP

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It's not possible to defeat the opponent's rear Monsters unless their Tank is defeated, because their frontline Monster has the Taunt Ability. 🤓 The only way you can have a chance of attacking the rear Monsters while the Tank Monster with Taunt is still standing is when you use a Monster with the Scattershot Ability. 😏 !LUV !CTP

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Good find this.

My issue is still that people are choosing to use a privacy focused browser, but happy to be fed ads at all.

But for anyone that doesn't care and wants to take the money on offer, this is another avenue.

Thanks for sharing the link :)

Posted Using LeoFinance Beta

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Brave is a big bad tech firm just like the big bad tech firms that they put down in their advertising.

I really dislike intrusive ads and Google's doubleclick ads that track the living daylights of out users.

The sad thing about ad blockers is that they also destroy the last means of revenue of independent web sites ... including less intrusive ads.

!WINE

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The sad thing about ad blockers is that they also destroy the last means of revenue of independent web sites ... including less intrusive ads.

If only there were other ways for independent journalists to monetise and fund their work!!!!

Cheers for stopping by, here have some cash via my HIVE and LEO upvotes.

Posted Using LeoFinance Beta

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I also wanna get rid of this. If u have a verified profile, please let me know, and I can give u brave at a discounted price. I have very few BATs and I am not being able to withdraw them. It's too complex.

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You should talk to @whywhy about this. He offers great BAT deals.

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Thank you so much. Let me try. If you have his discord ID, would you please share, if you are okay with that?

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Yeah, it's not for me.

whywhy's service looks like it could work for you.

Let me know how it goes if you choose to go down that route.

Posted Using LeoFinance Beta

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Yeah, it was a super cool swap, and this gentleman is a nice guy, everything was smooth and he had a kind gesture to my request. Thank you.

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An interesting post that highlights serious dilemma people are facing when dealing with anything online - whether to sacrifice their freedom and privacy for the sake of convenience or not.

At the end of the day, just as the recent events in cryptosphere has shown us, most people are going to opt for the latter.

Posted Using LeoFinance Beta

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To be fair, I do like what Brave has built in terms of a more private version of Google Chrome.

It's just their Brave Rewards program that pushes things backwards.

But people don't have to use it if they don't want to and still take advantage of the browser :)

Posted Using LeoFinance Beta

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The rewards aren't big enough for me to really care too much about it. Then again, I feel that people just want to earn a few dollars while they are doing what they normally do.

Posted Using LeoFinance Beta

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I do wonder how much Brave makes from advertising and what percentage of that revenue gets paid back to users.

I tried, but can't seem to find any numbers published... not that I really expected them to.


From a LeoFinance perspective, I hope that Khal makes ad revenue completely transparent and we see all of the raw numbers.

...hopefully not just hope.

Posted Using LeoFinance Beta

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I got rid of them few days after trying brave browser I just knew all their privacy shits was just a ploy to get people onboard.

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If you're using Brave for its privacy features, turning off Brave Rewards was the smart choice.

Posted Using LeoFinance Beta

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Oh, okay.

I can consider that, thank you.

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I had the same thoughts about Brave ever since it launched but decided to stay out of the debate. Surely so many people using it can't be in the wrong but when you lay it all out as you did in this article there is hardly any pro argument for Brave left.

It's a glorified Chrome browser with extra steps no one ever asked for. They also somehow managed to make the browsing experience worse than Chrome...

Posted Using LeoFinance Beta

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The endless tradeoff between privacy and convenience, huh...

I admit that I do like the Browser itself.

The ad blocker is fantastic for reading news websites and not sending data back to Google is always a plus.

But that rewards program is dodgy af.

Don't touch it with a 10 foot pole.

Posted Using LeoFinance Beta

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KYC is a no-no. I do use it for Leo because I have much less issues with all of it. Chrome is very buggy with Leo finance for me.

Posted Using LeoFinance Beta

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Oh really?

I would have thought that as they're both essentially the same browser under the hood, that they'd act the same.

Weird.

Posted Using LeoFinance Beta

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I stopped using Brave Rewards after 3-4 months when I couldn't withdraw my BAT earnings.
I was ready to do the KYC, but I don't think they accept registration from Philippine residents.

Posted Using LeoFinance Beta

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I’ve actually stopped using the rewards myself and have left my rewards account inactive. I’m annoyed that I’ve done the KYC thinking it was good to earn a little bit but I realized that it wasn’t in my best interest to do that so I stopped using it. The damage has been done, so they say, but can’t go back now and change it, only go forward.

I do enjoy the browser and the functionalities of it though.

Posted Using LeoFinance Beta

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I do enjoy the browser and the functionalities of it though.

That's the thing, isn't it.

The browser itself and all of its privacy enhancing features, is great!

But the rewards program just goes against everything that they're supposedly about.

Posted Using LeoFinance Beta

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I discovered that masked Brave-Browser face from the very beginning when I innocently tried to reward my bats, I immediately deleted it and applied the anti-tracking filters manually.

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applied the anti-tracking filters manually.

Oh, interesting.

Do you mind sharing a bit more on what you've done here?

Posted Using LeoFinance Beta

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There is no single answer, if what interests you is security and privacy being a basic user (who does not want to struggle with complex configurations) my suggestions are:

  • Use a blocking extension, AdBlock OR Ghostery, combined they complement each other very well.
  • Of the Chromium-based browsers I recommend Yandex, it incorporates security patterns provided by Karpesky, you can also add the above-mentioned extensions.
  • If you are not dependent on Google extensions consider using Mozilla Firefox which has good security features and can also be improved by extensions without too much effort.

Brave's security features are good, but with its marketing of the BAT token and others, it plays minesweeper. If it incorporates a wallet, it was nothing for them to make a deposit mechanism without giving away the privacy of their users.

Cheers!!!

Posted Using LeoFinance Beta

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For some reason, it didn't actually occur to me that there would be other Chromium based browsers.

I might give Yandex a go.

Anyway, all great suggestions.

It's much appreciated mate! :)

Posted Using LeoFinance Beta

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Lol, it took you so long? I was wondering if I'm the only one that sees this shit, lol, I ditched brave a long time ago as the primary browser, I rather give out my data for the sites I'm visiting and they earn money than give it to an hypocrite of a company.

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It's more like using the KYC to reveal the information they said they wouldn't reveal in the first place. It's all smoke and mirror if you ask me, but they're only placating users by giving them a tiny share in the pie while categorically going on with the data selling.

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The base product of their browser is so good.

It's just like you said, the smoke and mirrors of their rewards program.

Posted Using LeoFinance Beta

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Yeah that's true, maybe that'll convince More people to stay anyways

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I like its feature that gives a built in wallet and you can use it as an alternate to metamask.

They send earned BAT to uphold, you need to do KYC with uphold not brave.

And one thing if you don't know, Brave uses your CPU power if you turn on ad revenue, so the revenue does not come from ads but your CPU/GPU usage to create something on Brave's server. Mind it.

Posted Using LeoFinance Beta

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Well that's worse isn't it haha?

Does that mean they're essentially taking money from advertisers, pushing it on their users, and paying them in crypto that they 100% control the emissions of?

Posted Using LeoFinance Beta

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Point taken.
I use it as a ( privacy ) browser, as most other browsers feel worse

that ad thing never really worked for me.

But just don't pretend you haven't sold out your ethos of permissionless money for a few bucks.

reading this, I can't help but think of the hopefully about to fail CBDC's haha!

Happy New Year!

Posted Using LeoFinance Beta

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Don't worry, I wasn't specifically talking to you.

Now I'm coming back and reading it 24 hours later, I really need to edit how I worded that conclusion to not be a total asshole... 😬

Posted Using LeoFinance Beta

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Haha! No worries but at least you're aware of what effect wording can have on your reader and willing to adapt. That alone shows that you're not a ( total ) asshole ;<)

P.S. I'm not the average person ( the main character in my stories of the last couple of years isn't called 'Hypersensitivosaurus' without a reason haha! ) but I also have a sense of humor so I get you and don't take things literally.

Happy New Year!

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😂 Happy new year right back at you!

Also, I need to be a little bit of an asshole because anger inspires engagement.

Engagement inspires ad revenue and ultimately will make my LEO investment worth more.

Just playing the long game here haha 😉.

Posted Using LeoFinance Beta

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Also, I need to be a little bit of an asshole because anger inspires engagement.

Hahaha!

In that case I have a problem. I don't get angry easily ;<)

I'm in it for the long game too ( my main account @vincentnijman has been here since June 2017 )

Have a nice day!

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BAT is meant as a tipping token for content creators, you do not need to KYC to use BAT for what it was meant for. It´s also not Brave that is asking for a KYC, it´s UPHOLD and Gemini wallet that requires a KYC.

Now I do agree that BRAVE should not work with 3rd parties that require a KYC and are only available in 50 of the 188 countries where Brave has ads running. They should work with a system that allows you to send your BAT to a wallet/address of your choice.

That way you are able to tip or monetize the ads you sign up to view without any restrictions or KYC. I am still trying to uncover why in hell you partner with an epic fail such as Uphold Wallet. My best guess so far is that it´s because of the fees of being an ERC token or something similar but I hope to figure it out one day.

I btw happily KYC because I don´t believe that anything I do is still private. Hence if I can monetize my data at least I get something out of it. And it allows me to offer others who are making BAT from Brave but are in regions unsupported by Uphold or gemini, or wish to not KYC to still monetize the BAT they make from Brave.

But I definitely see the controversy you highlighted.

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Braves tokenomics is shit and shady for sure. I do like free money but KYC sucks. The compromise is huge.

Posted Using LeoFinance Beta

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