It's only a matter of time before Google begins dipping more toes into crypto and blockchain

Although not a lot of people may see most of the events surrounding Google and crypto companies as a positive for the industry, I happen to believe that exposure and variety in service reach spanning through companies as big as Google is a massive win for the industry, it opens up so many opportunities even though the entire concept is meant to make the company the most.

Google as we know is a search engine, operating such a software some years back would have sounded like nonsense, in fact, I bet it did sound crazy but this same business concept now rolls in billions of dollars on a monthly basis to Google. When it comes to search, as of today, every piece of technology advancements can largely threaten one's business because this system is inevitably tasked with more data to deliver.

Data Availability, Google holds one of the biggest digital task

Last year saw Google partnering with some crypto companies like Coinbase to enable individuals to pay for cloud services using crypto and recently, Google reportedly partnered with Voltage to allow users to easily create Bitcoin Lightning nodes anywhere in the world through Google Cloud.

Voltage, a Bitcoin Lightning infrastructure provider, has partnered with Google Cloud to increase its hosting capacity and locations globally.

According to a May 19 statement, the partnership would allow Voltage users to create Bitcoin Lightning nodes anywhere in the world. However, initial operations would be in Iowa, Netherlands, and Singapore.

Voltage stated that its protocol helps to facilitate money transfers over the lightning network, offering a cheaper alternative to available options. The infrastructure provider also said businesses can reach a global audience using the Lightning network.

Additionally, Voltage enables microtransactions which can help businesses improve customer retention, decrease acquisition costs, and increase the lifetime value of customers.

By deploying on Google Cloud, Voltage can better meet these needs through the tech giant’s world-class infrastructure and global network. As a result, the move would further boost Bitcoin Lightning’s adoption globally.

It is interesting that Google is well on its way to enable the expansion of the lightning network which largely benefits the Bitcoin network, aiding in the global leverage of it as a payment infrastructure. This begs the question of if Google will soon begin accepting bitcoin payments for a variety of its services and if, it will, itself offer payments in such assets or currencies.

It is one of those theories of mine that Google is moving closer to offering some layers of crypto payments because everything really just benefits the company in one way or the other. That said, Google's biggest job is ensuring the availability of data. With numerous blockchains popping out on a daily basis, Google is bound to deploy more nodes as it did with Solana and Ethereum, this means that effectively, Google could soon start releasing diverse crypto search engines and analytics platforms.

If we know Google by now, it always has a way to make vital products free so this would cause some competition amongst these pre-existing analytics platforms cause if we're to compare them to Google, it's rather a clear and easy choice that Google will have some level of superiority. Google is inevitably bound to crypto and blockchain technology, there's no escaping this one unless of course it wants to lose its place as being the go-to engine for getting all vital information across the digital space.