New users or user retention?

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Hi,

since I'm in here, and this is now over 6 years, I've seen a lot of people coming and going. Had a discussion today on facebook, with a guy that was in here, but is no longer active, but floods my facebook wall with posts.

I asked him why not coming back and post there. His response was that sometimes it is too complicated and risky.

Well, now there is keychain, so no keys are needed, because he was active in 2018. Risky he said, if the price drops. Well, if you post on facebook you don't get anything in the end, so no risk in there, just the loss of time, which might be riskier than everything else.



The long debate since I'm here, is the user acquisition, but I think much more important the user retention. Keep the people here. I've seen a tweet by @dalz, that 800k accounts have been active in the past year, and by active means that an action has been made on the chain.

Is this a good number? Relatively, as there are users with multiple accounts. I would say, we had less than 100k active unique users the past year. 100k is still a very low number for the internet. If we manage to reactivate at least half of the unique users that left, the numbers will skyrocket.

What to do? First interact with as many as possible, make them feel welcome. If people feel good in an environment, they will stay. I almost quit 3 years ago, due to some issues, but, and there is a big but, as @trumpman commented on a post of mine. He was doing a pretty good job in the days with the user retention. I would say, we need more @trumpmans.

It is up to us, to make people stay. If they stay, more people will join, as a chain reaction. That is it in my view.



How do you see it?

Posted Using LeoFinance Beta



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8 comments
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You're right posting in Facebook will give you none unless your posting some items for sale. I am more active here in hive than in my Facebook and I really hope so I would stay here for a long time.

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Facebook does not give anything but takes valuable time and personal data. What Hive offers, people will not get that on Facebook. Crypto is risky, wasting time on Facebook while not getting anything in return is way riskier.

I do think user retention is more important. I saw many people when I started my journey here, I don't see many of them now.

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Agree user retention will be critical and either content creators need to be hired on to draw their communities to keep coming back and interacting or the LEO team needs to come up with smart ways to get people coming back and interacting.

There's only so much each one of us can do in terms of brining in friends and family or a few niche people we chat with about crypto to the table. But to truly scale one of the above two needs to happen if not both.

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Both need to happen, but the order is important. I would suggest retention first and then new users.

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I am on a break after 5 years regular posting. Votes were fine but real readers of course limited as most I wrote is shitposts.....or can be found elsewhere too...

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Well, I think our shared information is not the best one, but what it makes good, it is the connections and the community.

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Posting online gives platform owner many options to take advantage of data, behvior and interactions.

On Hive as on any Layer 1 it is still possible to be stolen. With layers 3 we can build dapps and make agreement between stakholders, with the 4 build nice interfaces and with a 5th.. could empower users to give new comers and old timers reasons to stay which could be something else than just money, maybe something such as fullfilling?

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